Trusted Experts Helping Families Navigate the Senior Living Landscape Every family should have access to a trusted advocate.
MISSION: To champion seniors by protecting and promoting the senior placement industry through education, advocacy and the elevation of professionalism. NPRA is a national trade association dedicated to promoting and protecting the senior placement industry through advocacy and its nationally accredited certification, Certified Placement & Referral Specialist (CPRS). NPRA believes that all seniors and their families should have access to a trusted advocate who is on their side to help them navigate housing options for their aging loved ones. Through its initiatives and advocacy for senior care legislation and strong belief in the protection and promotion of the older adult population, NPRA is on a mission to professionalize the industry through standardized best practices, a code of ethics and the creation and promotion of the CPRS certification.